{"id":3209,"date":"2021-01-27T12:10:00","date_gmt":"2021-01-27T12:10:00","guid":{"rendered":"https:\/\/global.williams-humbert.com\/?p=3209"},"modified":"2026-10-14T12:50:34","modified_gmt":"2026-10-14T12:50:34","slug":"the-dos-maderas-rum-range-gets-a-new-look","status":"publish","type":"post","link":"https:\/\/global.williams-humbert.com\/en\/the-dos-maderas-rum-range-gets-a-new-look\/","title":{"rendered":"The Dos Maderas rum range gets a new look"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1140\" height=\"760\" src=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-1.jpg\" alt=\"Glass of Dos Maderas rum beside a ship\u2019s rope\" class=\"wp-image-726\" srcset=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-1.jpg 1140w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-1-300x200.jpg 300w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-1-1024x683.jpg 1024w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-1-768x512.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><figcaption class=\"wp-element-caption\">Dos Maderas 5+5 Rum<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The Dos Maderas range from Bodegas Williams & Humbert has a new design and invites consumers to enjoy these distinctive rums aged in the Caribbean and in Jerez.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1140\" height=\"1338\" src=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-3.jpg\" alt=\"Bottle of Dos Maderas rum in its new look\" class=\"wp-image-728\" srcset=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-3.jpg 1140w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-3-256x300.jpg 256w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-3-872x1024.jpg 872w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-3-768x901.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><figcaption class=\"wp-element-caption\">Dos Maderas 5+5 Rum<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Dos Maderas 5+3, Dos Maderas 5+5 PX and Dos Maderas Selecci\u00f3n now come in new packaging with a modern, cutting-edge look.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Luxus, the top of the range, keeps its distinctive design and label featuring the emblematic turtle symbol, a reference to the donation of part of the proceeds from its sales to the conservation of endangered turtles.\u00a0<\/em><\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1140\" height=\"1338\" src=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-4.jpg\" alt=\"Bottle of Dos Maderas Luxus rum\" class=\"wp-image-729\" srcset=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-4.jpg 1140w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-4-256x300.jpg 256w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-4-872x1024.jpg 872w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Ron-Dos-Maderas-4-768x901.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><figcaption class=\"wp-element-caption\">Dos Maderas Luxus Rum<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The evolution of the Dos Maderas brand, born in 2006, rests on a philosophy of constant innovation. The new look for these three rums in the range was created by Claessens, one of the most prestigious agencies in the world. The design includes a new bottle, capsule and adapted labelling, with embossing and debossing that highlight the brand logo, and very high-quality glass worthy of the exclusive rum inside. The new design keeps the essence of Dos Maderas Rum while embracing the modern spirits market, so that it stands out among the best rums in the world.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1140\" height=\"760\" src=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Gama-Ron-Dos-Maderas.jpg\" alt=\"Dos Maderas rum range with gift boxes\" class=\"wp-image-730\" srcset=\"https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Gama-Ron-Dos-Maderas.jpg 1140w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Gama-Ron-Dos-Maderas-300x200.jpg 300w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Gama-Ron-Dos-Maderas-1024x683.jpg 1024w, https:\/\/global.williams-humbert.com\/wp-content\/uploads\/2021\/01\/Gama-Ron-Dos-Maderas-768x512.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><figcaption class=\"wp-element-caption\">The Dos Maderas rum range by Williams & Humbert<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The evolution of the Dos Maderas brand, born in 2006, rests on a philosophy of constant innovation. The new look for these three rums in the range was created by Claessens, one of the most prestigious agencies in the world. The design includes a new bottle, capsule and adapted labelling, with embossing and debossing that highlight the brand logo, and very high-quality glass worthy of the exclusive rum inside. The new design keeps the essence of Dos Maderas Rum while embracing the modern spirits market, so that it stands out among the best rums in the world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dos Maderas 5+3, 5+5 PX and Selecci\u00f3n rums get a new bottle and label designed by Claessens.<\/p>\n","protected":false},"author":1,"featured_media":725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1172],"tags":[1181,1254,1267,1095],"class_list":["post-3209","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spirits","tag-dos-maderas-rum","tag-new-look-en","tag-new-look","tag-williams-humbert"],"_links":{"self":[{"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/posts\/3209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/comments?post=3209"}],"version-history":[{"count":3,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/posts\/3209\/revisions"}],"predecessor-version":[{"id":4195,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/posts\/3209\/revisions\/4195"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/media\/725"}],"wp:attachment":[{"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/media?parent=3209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/categories?post=3209"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/global.williams-humbert.com\/en\/wp-json\/wp\/v2\/tags?post=3209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}