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The Dos Maderas rum range gets a new look

Bottle of Dos Maderas rum in front of an oak cask
Glass of Dos Maderas rum beside a ship’s rope
Dos Maderas 5+5 Rum

The Dos Maderas range from Bodegas Williams & Humbert has a new design and invites consumers to enjoy these distinctive rums aged in the Caribbean and in Jerez.

Bottle of Dos Maderas rum in its new look
Dos Maderas 5+5 Rum

Dos Maderas 5+3, Dos Maderas 5+5 PX and Dos Maderas Selección now come in new packaging with a modern, cutting-edge look.

Luxus, the top of the range, keeps its distinctive design and label featuring the emblematic turtle symbol, a reference to the donation of part of the proceeds from its sales to the conservation of endangered turtles. 

Bottle of Dos Maderas Luxus rum
Dos Maderas Luxus Rum

The evolution of the Dos Maderas brand, born in 2006, rests on a philosophy of constant innovation. The new look for these three rums in the range was created by Claessens, one of the most prestigious agencies in the world. The design includes a new bottle, capsule and adapted labelling, with embossing and debossing that highlight the brand logo, and very high-quality glass worthy of the exclusive rum inside. The new design keeps the essence of Dos Maderas Rum while embracing the modern spirits market, so that it stands out among the best rums in the world.

Dos Maderas rum range with gift boxes
The Dos Maderas rum range by Williams & Humbert

The evolution of the Dos Maderas brand, born in 2006, rests on a philosophy of constant innovation. The new look for these three rums in the range was created by Claessens, one of the most prestigious agencies in the world. The design includes a new bottle, capsule and adapted labelling, with embossing and debossing that highlight the brand logo, and very high-quality glass worthy of the exclusive rum inside. The new design keeps the essence of Dos Maderas Rum while embracing the modern spirits market, so that it stands out among the best rums in the world.